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What Is an Applicant Tracking System?

June 1, 2021 in

To recruit the best talent, organizations need an efficient applicant tracking system. This software helps streamline the talent management process, helping track top candidates through the recruitment, application, and onboarding stages. Depending on your organization, you can use these systems to collect information on potential candidates and sort prospects by experience, skill set, and other details. With a strong applicant tracking system in place, such as Salesforce, businesses are positioned for success—and can strengthen their organizations with the best prospects.

How Does an Applicant Tracking System Work?

Applicant tracking systems work by using algorithms to automatically screen applicants for certain positions. When a candidate submits an application, it will be filtered through the applicant tracking system to identify whether or not the candidate meets the necessary qualifications. The system will then filter applicants based on the conditions of the algorithm and deliver the top applicants to your company’s hiring managers.

This data is then available for your organization and your hiring team to sort through. You can identify top applicants at a glance and review other candidates who may not have passed the algorithm’s constraints. Your hiring managers and recruiters can sort through applicants using multiple criteria, including past companies, recent experience, and location.

Benefits of an Applicant Tracking System

When your business is recruiting for a position, you may receive hundreds or even thousands of applications, some of whom do not always have the right qualifications. This can make the hiring process lengthy and time consuming, increasing the amount of time it takes to fill the position. Applicant tracking systems carry multiple functionalities that can be customized according to businesses’ needs. As a result, you can significantly reduce the hiring timeline and increase the quality of new employees.

Additional benefits of an applicant tracking system include the following:

● Reduction of manual labor and data entry, allowing your recruitment team to focus on other areas of your business and further innovate the hiring process
● The ability to capture candidate data on any type of device, which provides your team with further insight on how to attract and retain top talent
● Centralized knowledge sharing across your organization, allowing stakeholders from multiple teams to identify criteria for top candidates, coordinate interviews and selection processes, and execute hiring decisions
● A simple, easy-to-use platform that enables interviewers and team stakeholders to share feedback about candidates during each stage of the hiring process
● Reporting and dashboards that offer real-time visibility into the recruitment, application, interview, and onboarding processes

Using Salesforce for Your Applicant Tracking System

Many applicant tracking systems are available on the market, including the Salesforce platform. Salesforce provides several configurable tools that allows your organization to track candidates through the recruitment, application, and onboarding processes at a glance, using automated processes to cut down on manual labor. Salesforce is also highly scalable, allowing you to expand your system as your organization grows.

If your company is already using Salesforce to handle other workflows, building an applicant tracking system within this software is simple with HigherEchelon’s Salesforce implementation services. By leveraging your existing software to handle recruitment and hiring processes, you can reduce implementation costs and startup times. As a result, you can leverage the benefits of the applicant tracking system without having to invest in a separate platform.

Are you interested in developing an applicant tracking system on Salesforce? HigherEchelon can help. Our team of experts have significant experience developing the most efficient, effective, and data-driven skills in Salesforce to propel candidates through the recruitment process.

Contact us today to learn more about the power of Salesforce and build your customized applicant tracking system.