General

In our hyperconnected world, incredible amounts of data are created every day. And when it comes to enhancing and streamlining customer and constituent experiences, refining strategies, and working efficiently, that data can be of great value for any company or agency. Especially when data can be used, accessed, and analyzed fast. Powered by AI,...

For public sector agencies and organizations, continuously seeking ways to digitally transform legacy business systems and processes using innovative solutions can mean a great deal to constituents. Agencies and organizations can serve people faster, more efficiently, and more accurately. Speed, efficiency, and accuracy are particularly important in location-based services such as service requests (311),...

With a growing host of digital and other communication channels available to facilitate interactions between sales reps and prospects, sales engagement platforms are becoming more critical to support successful sales teams. Whether it’s choosing the right channel to use for the right prospect at the right time, knowing when the next interaction should occur,...

Salesforce OmniStudio is a suite of tools enabling quick and easy configuration of seamless, feature-rich, branded, industry-specific user experiences without code. For those familiar with Salesforce configuration, this may sound like flow and other existing tools Salesforce provides. And the concepts are similar, but OmniStudio includes user interface and styling capabilities typically only achievable...

According to the 2022 Salesforce Connected Government Report, 60% of people say that governments need to modernize how they deliver services to constituents. By modernizing inefficient legacy systems, state, local, and federal agencies can build thriving communities, deliver the best possible services to constituents, and support citizen engagement. But when it comes to improving...